PPC 101:
- What is PPC?
- Pay Per Click (PPC) is a form of online advertising. As the name suggests, your ad cost is based on the number of times a consumer engages with the ad by clicking on it.
- Google Adwords
- Google Adwords is the most effective form of online advertising. The key to its success is the ability to target people at the exact moment they are looking for your product or service.
- Facebook Advertising
- Facebook advertising is relatively new compared to other forms of online marketing. However, Facebook is a great way to target based on interests groups.
- SEO vs PPC
- Search Engine Optimization (SEO) and PPC are two separate branches of search engine marketing. SEO refers to the practice of optimizing your website in order to improve your un-paid search ranking
- What is Remarketing?
- Remarketing is a new feature that allows you to target people who have already visited your site with additional PPC ads.
Category Archives: Facebook Ads
So if you are not sure which pay per click networks to advertise on or even start with, this post should help. Google Adwords Search By far the biggest and in many respects best PPC Network is Google Adwords. Your … more
